| Client | Norin |
|---|---|
| Scope | Brand Design Communications |
| Country | Vietnam |
| Year | 2025 |
Overview
Norin Coffee is a modern coffee brand built around simplicity, warmth and everyday moments of connection. The branding focuses on creating a clean yet distinctive visual identity that reflects the authentic spirit of coffee culture. Through a thoughtful combination of typography, color and graphic elements, the identity system conveys a sense of comfort, quality and contemporary lifestyle.
The project includes the development of a cohesive brand identity system, from logo design, visual language to packaging and brand applications, ensuring consistency across all touchpoints and creating a memorable experience for customers.
Typeface
The typeface used in Norin Coffee’s visual identity is carefully selected to balance modern simplicity with a warm, approachable character. Clean letterforms and well-proportioned spacing create a sense of clarity and readability, allowing the brand to communicate confidently across different touchpoints.
The typography system emphasizes minimalism while maintaining a distinctive personality, helping the brand feel contemporary yet inviting. Its versatility ensures consistency across packaging and marketing materials, reinforcing a cohesive visual language that reflects Norin Coffee’s refined and friendly brand spirit.
The Norin Coffee brand identity is designed to be flexible and consistent across a wide range of applications. From packaging and takeaway cups to signage and marketing materials, the visual system ensures a cohesive brand experience at every customer touchpoint.
Creative Firm: Nesso Corp
Director: Eric Tran
Production Manager: Thu Tran
Art Direction: Nhut Tran
Graphic Designer: Dotewa Hosei, Jade
Motion Designer: Nhut Tran, Dotewa Hosei
Planner: Unnie Bui
Thanks to
Jade (3D Designer)
NORIN Team
